ISBN: 0312544553 9780312544553

Category: Business & Economics / Business Ethics

Page count: 336

<p><b>In 1994, Interface founder and chairman Ray Anderson set an audacious goal for his commercial carpet company: to take nothing <i>from</i> the earth that can't be replaced <i>by</i> the earth. Now, Anderson leads the way forward and challenges all of industry to share that goal, with <i>Business Lessons from a Radical Industrialist.</i><br></b><br>The Interface story is a compelling one: in 1994, making carpets was a toxic, petroleum-based process, releasing immense amounts of air and water pollution and creating tons of waste. Fifteen years after Anderson's call for change, Interface has:<br><br>—cut greenhouse gas emissions by 82%<br>—cut fossil fuel consumption by 60%<br>—cut waste by 66%<br>—cut water use by 75%<br>—invented and patented new machines, materials, and manufacturing processes<br>—increased sales by 66%, doubled earnings, and raised profit margins<br><br>With practical ideas and measurable outcomes that every business can use, Anderson shows that profit and sustainability are not mutually exclusive; businesses can improve their bottom lines and do right by the earth.<br><br>Ray Anderson is featured in the film, <i>So Right, So Smart</i>, which takes a behind-the-scenes look at how his leadership transformed Interface into a company with a sustainable business practices that made it more profitable than it was before.</p>