by Ricardo Fayet · 2023
ISBN: 1786130173 9781786130174
Category: Language Arts & Disciplines / Publishers & Publishing Industry
Page count: 198
<p>Have you been struggling to sell your books on Amazon?</p><p><br></p><p>In theory, Amazon ads should be the most effective way to boost sales — a well-targeted ad can reach potential readers at the precise moment they’re looking for their next book. But in practice, authors often struggle to run profitable campaigns.</p><p><br></p><p>After helping hundreds of authors run their Amazon Ads and managing over a million dollars in advertising spend in the process, Reedsy’s Co-founder Ricardo Fayet is sharing his best-kept secrets in this Amazon Ads book.</p><p><br></p><p>In this second book of the popular Reedsy Marketing Guides series, you will learn:</p><p>✔️ The fundamental guiding principles of advertising books on Amazon,</p><p>✔️ How to build a comprehensive list of product and keyword targets,</p><p>✔️ What type of ad campaign will best suit your book,</p><p>✔️ How to optimize your click-through-rate to boost delivery,</p><p>✔️ How to optimize your campaigns for profit, and</p><p>✔️ How to scale and progressively grow your spend while keeping your profit levels.</p><p><br></p><p>Each step is illustrated with examples and screenshots so that you can immediately apply the advice to your own campaigns.</p><p><br></p><p>Whether you’re just starting with Amazon Advertising or have been running ads for years, this is the book to take your advertising game to the next level.</p><p><br></p><p>Get your copy now and benefit from all the experience of a seasoned advertising professional.</p>