Managerial Economics, 9th Edition, introduces undergraduates, MBAs, and executives to the complex decision problems today’s managers face, providing the knowledge and analytical skills required to make informed decisions and prosper in the modern business environment. Going beyond the traditional academic approach to teaching economic analysis, this comprehensive textbook describes how practicing managers use various economic methods in the real world. Each in-depth chapter opens with a central managerial problem—challenging readers to consider and evaluate possible choices—and concludes by reviewing and analyzing the decision through the lens of the concepts introduced in the chapter. Extensively updated throughout, the text makes use of numerous extended decision-making examples to discuss the foundational principles of managerial economics, illustrate key concepts, and strengthen students' critical thinking skills. A range of problems, building upon material covered in previous chapters, are applied to increasingly challenging applications as students advance through the text. Favoring practical skills development over complicated theoretical discussion, the book includes numerous mini-problems that reinforce students' quantitative understanding without overwhelming them with an excessive amount of mathematics.

Why cash is worth preserving in an increasingly “cashless” society Over the last thirty years, we have witnessed a rapid transformation in the way that people pay for goods and services. Where we used to use cash for all but our largest purchases, many people now prefer credit cards, debit cards, cryptocurrency, and electronic services like Venmo, PayPal, or Alipay. And that's not necessarily a good thing. In The Power of Cash: Why Using Paper Money is Good for You and Society, Professor Jay Zagorsky, former advisor to the Boston Federal Reserve, delivers a startlingly insightful and eye-opening discussion of the harmful and unintended consequences of the demise of paper money. The author convincingly argues that cash is an essential and helpful tool that's worth preserving for the long run. You'll learn why using cash makes it easier to control your spending, secures your anonymity and privacy against bad actors intent on stealing your data, mitigates the chaos of climate change and war, and helps the poor, vulnerable, unbanked, and disenfranchised to navigate society. You'll also discover: When business and governments can refuse to take your paper money How cash maintains your privacy and anonymity from tech companies, hackers, banks, and others How cash ensures companies cannot charge you a high “custom price” The potential dangers of giving governments control and knowledge of your spending How cash controls additional fees and costs associated with electronic purchases Perfect for anyone with an interest in the way we pay for the things we buy each and every day, The Power of Cash is also a must-read for people interested in the implications of a truly “cashless” society on personal finance, technology, politics, and social justice.

An Internet resource tool for business information processing, this work provides direction and support to students required to utilize the Internet in any quantitative course where data analysis is emphasized. It focuses on doing internet-based, quantitative research.

The new edition of the best-selling managerial economics textbook, extensively updated to reflect current examples, data, and research Now in its tenth edition, Managerial Economics introduces the complex decision problems facing today's managers, equipping undergraduates, MBAs, and executives with the economic knowledge and analytical skills required to solve these problems. Going beyond the traditional academic approach to teaching economic analysis, this comprehensive textbook favors practical examples and skills rather than theoretical treatments, illustrating how managers use various economic methods in the modern business environment. Designed to strengthen critical thinking skills, each chapter opens with a central managerial problem that challenges readers to consider and evaluate possible choices and concludes with a detailed review and analysis of the decision using the concepts introduced in the chapter. Numerous decision-making examples, mini-cases, end-of-chapter problems, and real-world applications reinforce students' quantitative understanding without overwhelming them with an excessive amount of mathematics. New to this Edition: New coverage of responses to the medical and economic risks posed by the Covid-19 pandemic, advances in Artificial Intelligence (AI), and the disruptive impact on the PGA tour caused by the rival LIV golf tour funded by Saudi Arabia New section on how a nationwide seller can optimally site an e-commerce distribution center New discussion of current topics, such as how Taylor Swift changed the negotiation playing field in creating and distributing the movie of her 2023 Eras Tour New examples of actual managerial behavior and practice based on the latest economics and decision analysis research New and updated end-of-chapter problems, references, discussion questions, and internet links Wiley Advantage: Presents an applications-based approach to managerial decision-making with emphasis on real-world practice Covers a wide range of core topics including optimal decisions and pricing, demand and cost analysis, decision making under uncertainty, strategic analysis using game theory, bargaining and negotiation, and international trade Integrates discussion questions in each chapter that frame broader economic issues, such as monopoly practices, competitive market equilibrium, and government regulation Provides students and instructors optional appendices that delve deeper into important advanced topics Includes a study guide for students with multiple-choice questions, quantitative problems, essay questions, and mini-cases Provides a companion website with an instructor’s manual, teaching suggestions, examples, links to current articles and cases, and a comprehensive test bank An Interactive, Multimedia Learning Experience This tenth edition of Managerial Economics includes an enhanced e-text that engages students with a variety of video and interactive content designed to complement and enrich the reading experience. Every new copy of the paperback textbook includes access to the e-text, and the video and interactive content is signposted throughout.